Fowler Business Concept Challenge: Workshops

Location

Knauss Center for Business Education, KCBE 126

Free

Join the CatalyZer team for a series of four workshops on Thursdays from 12:15 - 1:45 p.m. to prepare for this year’s Fowler Business Concept Challenge (FBCC), a competition where you can showcase your business ideas and earn up to $45,000 in scholarship awards!

The four workshops include:

Who’s Your Customer and Why Should They Care?
September 29
Learn how to use the Value Proposition Canvas framework to paint a clear picture of who your target customer is, and to communicate the most compelling pains you relieve and benefits you deliver to them.

How Big is This Opportunity?
October 6
Learn to estimate demand for your product or service in a way that is compelling and based on data rather than speculation.

What’s Your Business Model?
October 13
Learn to use the Business Model Canvas framework to highlight and communicate the most important elements of your venture that will create sustainable competitive advantage.

Why Should People Invest in You?
October 20
Learn the basics of financial projections and communicating the financial and societal impact of your venture for all key stakeholders.

Open to all undergraduate and graduate students at USD. You do not have to participate in the Fowler Business Concept Challenge to come to these learning sessions.

Learn more about the Fowler Business Concept Challenge on the website.